What country are RAW papers from? It depends which layer you mean. RAW is a United States brand—founded by Josh Kesselman and headquartered in Phoenix, Arizona, with the U.S. brand company commonly referred to as HBI. Authentic RAW rolling papers are produced through a long-running partnership with rolling-paper manufacturing in Spain’s Alicante province. In 2023, the company clarified that Organic Hemp papers are made in Benimarfull (Alicante) using hemp milled in Southern France.
So the clean two-country answer is: USA for the brand, Spain for the paper—with France in the Organic Hemp fiber story. Ace Rolling does not make RAW. Ace Rolling is a separate manufacturer in Dongguan, China, for Signature Collections and OEM/private-label brands.

Quick Country Map
| Layer | Country / place (publicly reported) |
|---|---|
| Brand founder | Josh Kesselman (U.S.) |
| Brand headquarters | Phoenix, Arizona, United States |
| U.S. brand company | HBI / HBI Innovations |
| Authentic paper converting | Spain — Alicante region |
| Organic Hemp converting (2023) | Benimarfull, Alicante, Spain |
| Organic Hemp fiber milling (2023) | Southern France |
| Historic storytelling city | Alcoy / Alcoi, Spain (not a blanket SKU guarantee) |
| Ace Rolling (not RAW) | Dongguan, China |
Wikipedia’s RAW page is the SERP backbone for this keyword: U.S. company facts plus Spanish factory partnership and the 2023 Benimarfull clarification. Treat Wikipedia as a summary of public reporting—not as Ace factory documentation for RAW—and still buy authentic goods through authorized channels.
A Short Timeline That Explains the Countries
Public brand history helps shoppers see why two countries keep appearing:
- 1990s — Kesselman builds smoke-shop and distribution roots in the U.S., later forming HBI in Arizona
- Alicante partnership — meets a Spanish rolling-paper factory owner; develops Juicy Jay’s and Elements through that Spanish capacity
- 2004–2005 — invests in natural unbleached base paper; RAW launches as vegan unbleached papers
- Growth era — U.S. and international distribution; brand culture expands
- 2023 — Organic Hemp origin clarified as Benimarfull converting + Southern France milling; advertising claims around Alcoy and related points appear in litigation coverage
The pattern never becomes “one country only.” It becomes U.S. brand leadership + Spanish specialty paper converting, with line-specific footnotes.
United States: Where the Brand Is From
RAW’s commercial story is American. Wikipedia summarizes that Kesselman founded the brand concept in the mid-1990s era of his smoke-shop and distribution work, built HBI in Arizona, and fully launched RAW’s first unbleached vegan paper line around 2005 after investing in natural unbleached base paper. The company sells across the U.S. and maintains offices in the U.S., Canada, and Europe.
When someone asks “what country is RAW from?” and means the company on the trademark, the answer is the United States.
Spain: Where the Papers Are From
When the question means where the sheets are manufactured, the answer is Spain.
Wikipedia notes that Kesselman partnered with a rolling paper factory owner in Alicante province, where papers had been produced since the 1700s. Through that Spanish partnership he earlier developed Juicy Jay’s and Elements, then RAW’s natural unbleached direction. Manufacturing describe watermarking and unbleached plant-fiber constructions as part of how RAW papers are made.
Practical buyer takeaway:
- Spain = authentic paper converting geography
- Alicante region = the province to remember
- Benimarfull = clarified Organic Hemp converting site (2023)
- Alcoy = historic papermaking city used in storytelling—litigation also touched “all papers made in Alcoy” style advertising claims, so do not treat one city slogan as every SKU forever

France: The Organic Hemp Fiber Footnote
For Organic Hemp specifically, “from Spain” is incomplete without the milling note. The 2023 clarification ties certified organic hemp milling to Southern France, then converting in Benimarfull, Spain. That is still not “RAW papers are a French brand”—it is a multi-country bill of materials for one line.
Why One-Country Answers Feel Wrong
| If you only say… | You miss… |
|---|---|
| “RAW is American” | Spanish paper converting |
| “RAW is Spanish” | U.S. brand ownership / HQ |
| “RAW is from Alcoy” | Benimarfull clarification + litigated advertising nuance |
| “RAW is Indonesian” | Paper origin (Indonesia can appear on some cone finishing labels, not as the paper mill) |
Brand country ≠ mill country ≠ cone-finishing country. Ask which product and which stage. Some authentic RAW cone packs have also mentioned Indonesia for forming or packing Spanish paper—another reason “what country?” needs a stage label. That does not move booklet paper converting out of Spain.
How to Answer the Keyword in One Sentence
Use this depending on audience:
- Shoppers: “RAW is an American brand; the papers are made in Spain.”
- Organic Hemp buyers: “Converted in Benimarfull, Spain, with hemp milled in Southern France.”
- Retail buyers: “U.S. brand / authorized channel; Spanish paper geography; verify SKU claims.”
- Private-label founders: “RAW’s country story is not your OEM brief—build your own brand and truthful origin docs.”

Authenticity Still Matters More Than a Flag
Counterfeit brown packs print country names freely. A sticker that says Spain does not prove authorized RAW inventory. Buy through authorized channels, check watermarks and print quality, and treat origin sentences on cones carefully (finishing geography can differ from paper geography). HBI has also pursued packaging and counterfeit cases in public reporting—another signal that lookalike cartons are a real market problem.
Ace Rolling Is a Different Country Path
Ace Rolling does not manufacture RAW and does not claim Spanish RAW production. Ace Rolling manufactures:
- Signature brands (ACE ROLLING, SPARKASE, PANDACE ROLL, Brilloll)
- White-label and custom OEM rolling papers and cones
Factory / HQ context for Ace is Dongguan, Guangdong, China, with custom programs commonly starting around 2,000 units and sample kits before bulk. Concept-to-delivery for private label is often planned around about two months. Build your own trademark—do not copy RAW branding or origin claims.

Bottom Line
RAW papers are from Spain (Alicante converting; Organic Hemp clarified in Benimarfull, with France milling). The RAW brand is from the United States (Phoenix / HBI / Josh Kesselman). Ace Rolling is neither—Ace is a China-based OEM alternative for private-label programs.
FAQ
What country are RAW papers from?
Authentic RAW rolling papers are manufactured through Spanish production in Alicante province. The RAW brand itself is a United States company story headquartered in Phoenix, Arizona under HBI / Josh Kesselman. Organic Hemp was clarified in 2023 as Benimarfull converting with hemp milled in Southern France. Ace Rolling does not manufacture RAW.
Are RAW papers from the USA or Spain?
Both answers can be true for different layers. The brand and headquarters are U.S.-based; the paper converting geography associated with authentic RAW is Spain. Shoppers usually want the paper origin when they ask this keyword, which points to Spain. Always separate brand country from factory country.
Are RAW papers made in Alcoy, Spain?
Alcoy is a historic papermaking city in Alicante and appears in RAW brand storytelling and older marketing language. Wikipedia also notes litigation involving advertising claims such as all papers being made in Alcoy. Prefer Alicante-region language plus SKU-specific statements such as the Benimarfull Organic Hemp clarification.
Can Ace Rolling make papers if I want my own country’s brand story?
Ace Rolling can manufacture private-label papers and cones in Dongguan, China under your trademark, with truthful origin documentation for your program. That is not RAW production and must not copy RAW logos or Spain origin claims. Request samples and a quote from about 2,000 units with material, size, and destination.